My Philosophy on Strengths and Weaknesses

Cody Sperber
By Cody Sperber |

Due to the success I enjoy today, some people tend to look at me and idolize me as some kind of superhero real estate rock star who walks on water and never struggles with making “average Joe” mistakes…


We all have our strengths and weaknesses. As a real estate investor, there are a number of skills that you’re going to need to master in your business, either that you’ll have to do personally or that someone on your team will have to do. Today, I’m gonna tell you exactly how to do this.

Take the Good with the Bad

I would recommend taking a few minutes to list out all the real estate skills that you’re good at and which ones you’re not so good at. There are a couple of reasons as to why you should do this…

Reason #1

The first reason is that you’re going to want to focus on those things that you’re best at. Because the more that you do them, the more money you’re going to make.

Reason #2

The second reason is that you’re also going to want to focus on the one or two skills that you’re worst at. Why?

It’s important to attack what you lack before what you lack attacks you.

For example, I’m horribly unorganized. You should’ve seen my desk five years ago. For a guy with a degree in finance, I had a hard time slowing down just to pay my own bills.

It’s All about Systems

Through purposeful action, I identified what I’m good at and what I’m bad at, and then I created systems that allow me to either (i) automate or (ii) outsource those daily tasks that I knew deep inside I would never be able to do well.

In order for me to fire myself from whatever task that I did not enjoy doing, I first had to master that task which was extremely uncomfortable for me to do. So, for 30 days (because that’s how long it takes to develop a habit), I made it a huge priority to focus on cleaning my desk each and every day and stay organized when paying my bills.

Eventually, I got into a routine and I mastered that task. Then, I wrote down each step of the process and I taught my assistant to do it exactly the way that I wanted it done.

outsourceIf you find yourself thinking about your weaknesses and worrying about them holding you back, just take a step back for a second. Realize that nobody is good at everything. Don’t think about having any weaknesses at all. Actually, instead, think of them as like areas of opportunity.

I recommend that you go into each new circumstance with a positive attitude. Quickly master the small technical processes to getting each task (no matter how uncomfortable) done. And, if it ends up being a task that you have to do repetitively, systematize it so you can quickly outsource it to somebody else for them to do.

Now you don’t have to take care of the tasks you don’t like anymore so it’s totally worth it.

Make sense? Let’s recap this just in case…

Cody’s “Cliff” Notes

Make a list of the tasks you do well and those you do not so well.

Consider the tasks you fail at as opportunities.

Take purposeful action and master each task (starting with the worst) for 30 days.

Automate or outsource the tasks you don’t like but have mastered.

Document the steps so that it can be done exactly how you want it done by someone else.

Keep focused on the tasks you excel at to maximize profit.

The One True Take Away

Well, that’s all for now, peeps. I hope this helps you guys out. Just remember, everyone has different strengths and weaknesses so it’s all about developing systems that work for you. Now, decide you’re gonna do it and make it happen!

Until next time…

Yours truly,


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