You’ll learn to love it. Really, you will. The sweet sound of the phone ringing off the hook. And do you know why you’ll learn to love it? Because the phone ringing incessantly means cash money, baby! So how do we make the phone ring? How do we get those potential buyers dialing your number? […]
Hey guys, today I’ve got yet another awesome segment of “REI Essentials” for ya. When we last powwowed, we talked about the importance of lead generation and how important it is to think of marketing as an investment in your business, rather than a burdensome expense. Then we took it a step further and really […]
Hey, it’s Cody here with an inspirational and informative post today… A student of mine shared with me some details about his new-found investing success. He said that thanks to the mentors I hooked him up with, he’s all in with investing now. And he’s kind enough to pass on some useful knowledge to you […]
Hey there fellow investors! It’s Cody Sperber back again to bring you the next phase of my awesome series, 6 Stages of Investing: Getting Leads and Deals. I know it’s hard to believe (wink, wink), but I actually do have more to say! A lot more actually. I’ve got tons of game-changing tips and techniques […]
We live in the day and age of technology…effortless. Hand-held devices are plenteous – no matter where you look, someone is either searching, shopping, texting or talking on one. And because of that, it’s easy to not even think about the U.S. Postal Service as a marketing tool. Does anyone use snail mail anymore? Glad […]
Generally speaking, creating an effective direct mail campaign is more about science and strategy and less about inspiration and creativity. Your success depends largely on refining your mailings to continuously fine-tune them, and it depends on the types of direct mail pieces you choose. I’m going to show you right here and now how you […]
Here we are with the second part of creating killer direct mail campaigns. I mentioned in the first part that while we definitely live in the era of high tech, you’d be surprised at how effective a postcard or letter in the mailbox can be. It’s sort of like a happy surprise that the recipient […]
Howdy, peeps. Today we are going to start a 2-part lesson on how to make a killer direct mail campaign. I am obviously a huge believer in online marketing, however, I also believe there’s still a place of value in your marketing arsenal for direct mail. Sure, most people are moving to email and text […]
You know I’ve been in this business for more than 13 years now (in spite of the fact that I’m still told I look like a 17-year-old kid, wink, wink), but my business has changed a lot since I got started in 2002. Some changes are profound, whereas others, actually, reverted. What do I mean […]
Howdy folks! Today we are answering another great question from one of our fellow readers. Bill from Maryland, Virginia asks: “Is building a cash buyer’s list really important?” I’m thinking that when you ask this question, Bill, you are actually asking whether you should focus more on looking for sellers or building a cash buyer’s […]