Pop quiz. What’s the single most important part of real estate investing? If you said conversion, you are absolutely correct – and you win a new car! Okay, not really, but it was fun to be Oprah for a hot second. Conversion is, without a doubt, the most important step in the real estate investment […]

Hey guys, today I’ve got yet another awesome segment of “REI Essentials” for ya. When we last powwowed, we talked about the importance of lead generation and how important it is to think of marketing as an investment in your business, rather than a burdensome expense. Then we took it a step further and really […]

Free doesn’t always mean better. Free marketing – to be specific – often leads us to believe we’re off the hook from putting any extra thought into how we market and who we market to. Who cares if it’s not super effective, right? I mean, it’s free! Survey says? Eh, wrong! Free marketing resources usually […]

Whether you’re a social media addict or still trying to figure out what “tag” means, you probably know how fast a simple photo or story can spread like wildfire to thousands – sometimes millions – of people almost instantly. That’s because social media is viral marketing that allows for quicker responses than most other forms […]

Hey investors friends! Do I ever have a power-packed marketing strategy for you in this blog… Video is all over the internet. Um, duh, amIright?! Videos are big big big. But even though you may be vigorously nodding your head at that remark, the question remains: Are you using video in your marketing? Or more […]

Hey guys, its Cody here, and I’m back again to keep it real and to talk more about whether your website sucks lead or just plain sucks. Here’s hoping for the latter. But if your site does suck according to the guidelines we covered in Part 1 of this blog post, know you’re not alone. […]